AUG 19, 2025
PurePlay Launches AI-Powered Media Intelligence Platform That Levels The Playing Field For Emerging Brands
Backed by VideoAmp founder Ross McCray, PurePlay transforms how brands can strategize media campaigns through AI-powered intelligence.
SAN DIEGO - PurePlay provides an AI-powered media intelligence platform that redefines how brands strategize by addressing core challenges facing marketers – from competing against established market leaders to proving campaign ROI and maximizing constrained budgets.
PurePlay empowers brands with access to the same strategic intelligence that industry leaders achieve through massive investments, regardless of budget size. By unifying creative, audience, and inventory through proprietary AI, brands can finally identify and capitalize on the opportunities their competitors miss.
Source: PR Newswire